Insights
Ideas worth challenging.
Writing on product strategy, AI, accessibility, operational friction, and digital transformation. The home of my thinking, not a portfolio.
Accessibility reports do not improve accessibility. Better decisions do.
A stack of WCAG issues is not a plan. Teams improve accessibility when they change how they prioritize and decide, not when they receive another audit.
Read moreAI should automate the work users hate, not the decisions they care about.
The most valuable AI in a product removes drudgery and keeps people in control of the choices that matter.
Read moreOrganizations do not need fewer tools. They need fewer handoffs.
Operational friction usually lives in the gaps between systems and teams, not in the systems themselves.
Read moreCanada's first-customer problem
Canadian organizations are often willing to talk to a Canadian startup and unwilling to be its first customer. That gap is where a lot of good products quietly die.
Read moreThe biggest product opportunities hide in work people have stopped complaining about
Users tell you about the friction they still notice. The largest opportunities are in the friction they have accepted and gone quiet about.
Read moreCheap software becomes expensive when staff become the workflow
The sticker price of a tool is rarely its real cost. The real cost is the human work quietly absorbing everything the software does not do.
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